WSI Milton’s Expertise in Google Analytics Helps You Know Which Ad Sources are Worth It

How We Simplify Your Online Ad Campaigning Through Google Analytics

Our clients benefit in their overall business from our expertise in Google Analytics. Here’s how.

When clients check in with WSI Milton to find out where they need to advertise (and where advertising would be most cost-effective), we use Google Analytics to determine 3 things:

  1. How many people are visiting their website
  2. How much visitors are engaging with the website (ie. if people are staying and clicking around or just leaving right away because they lost interest in the site for whatever reason) and
  3. Whether visitors are effectively turning into leads and/or sales.

From there, based on our up-to-date knowledge of the field, we analyse how much it costs for each source of advertising and figure out the cost per lead to see which ad sources are worth our clients’ time and money.

As a result, a decision which otherwise can feel extremely difficult becomes simple for our clients.

One Client’s Success Story

Here’s an example for you to consider. Recently, a client called WSI Milton to have us determine quickly how effective their web advertising avenues were for increasing their business.

We determined that Canpages sent 34 visitors that year, Yellowpages sent just over 100, and the search engine work that WSI had done for them had their website found on Google, Yahoo and Bing over 17,000 times in 2010!

Suddenly, their decision about where to spend their resources was a little easier.

Join the WSI Success Story

Like the sounds of that?  Attend our free seminar – Cashing in on the Digital Generation: Mobile and Social Marketing Demystified based in Milton, Ontario and learn how you can get your website the attention it needs!

You can also Contact us to schedule a free consultation and begin to advertise more cost-effectively immediately.





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About Ryan

Ryan is the Integrated Digital Marketing Specialist for WSI Milton. He currently blogs about Local SEO for Small Business Owners. He usually works standing in the office (with a standing workstation) to stay healthy and fit. Follow him on Twitter and Google+.
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